Is LendingTree Legit? A Transparent LendingTree Review for Business Owners

When it comes to finding a loan online, few names are as recognizable as LendingTree. But the question many business owners ask is: Is LendingTree legit? In this in-depth LendingTree review, we’ll walk through how the platform works, what it does well, and the key drawbacks — including the one issue that drives many borrowers away: aggressive data sharing. If you’re exploring your funding options, it’s worth comparing LendingTree to specialized providers like AMP Advance, which offers a range of tailored business loan options designed specifically for entrepreneurs.

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Is LendingTree legit? Business owner overwhelmed by loan offers while AMP Advance shows approval

Key Takeaways

  • LendingTree is a loan marketplace, not a direct lender—your application is shared with multiple lenders.

  • Many users report excessive follow-up calls, texts, and emails after submitting their information.

  • LendingTree focuses on personal finance products like mortgages, auto loans, and credit cards—limited business funding options.

  • AMP Advance does not sell or share your data with third parties, ensuring a private funding experience.

How LendingTree Works

LendingTree isn’t a direct lender — it’s a loan marketplace. Think of it like Expedia, but for loans. You fill out a single online form, and LendingTree shares your data with its network of lenders, who then reach out to offer you potential financing options.

LendingTree offers products like:

  • Personal loans

  • Mortgages and home equity products

  • Auto loans

  • Credit cards and insurance products

The idea is simple: apply once, get matched with many. To better understand how online lending marketplaces operate, Bankrate breaks it down in simple terms.

The Upside of Using LendingTree

For certain consumers — especially those comparing mortgage rates or auto loan offers — LendingTree can be useful. Some highlights include:

  • One application, many lenders: You don’t have to apply multiple times to shop around.

  • Speed: You can get pre-qualified offers within minutes.

  • Consumer finance variety: LendingTree covers more than just loans — it includes credit cards, insurance, and other tools.

But if you’re a business owner looking for working capital or flexible funding, LendingTree’s consumer-first focus may leave you shortchanged.

The Biggest Drawback: Data Sharing & Spammy Outreach

Here’s where things get sticky. Because LendingTree operates as a marketplace, your information is sent to multiple lenders almost instantly. This has triggered thousands of negative reviews, particularly from users who felt overwhelmed by the sudden barrage of phone calls, texts, and emails.

📉 According to ConsumerAffairs reviews, customers report being contacted dozens of times — within hours of submitting their application. Some even describe the outreach as “harassment.”

Is LendingTree Right for Business Owners?

While LendingTree has strong brand recognition, it’s primarily built for consumer finance — things like:

  • Personal loans for debt consolidation

  • Auto loan refinancing

  • Home purchase or refinance

Business owners often find that LendingTree doesn’t offer the flexibility, privacy, or product diversity they need — especially if you’re not looking for a cookie-cutter solution.

If you’re wondering “Is LendingTree legit?”, the answer is yes — but the real issue is how they handle your data. You’re trading convenience for exposure.

For an overview of products and average customer experiences, you can also check out LendingTree’s lender profile on WalletHub.

AMP Advance vs LendingTree: A Different Kind of Experience

At AMP Advance, we do things differently — because we’re not a marketplace. We’re a business-focused funding partner, not a lead generation engine.

Here’s how we stack up:

FeatureLendingTreeAMP Advance
Data shared with third parties✅ Yes — often results in spam calls❌ No — your data stays private
Consumer or Business FocusConsumer (mortgages, personal loans)Business (loans, equipment, MCA)
Customized Loan Options❌ Limited to partner lenders✅ Tailored to your business model
PrivacyLowHigh — no reselling your info
Product Stacking❌ Not available✅ Combine LOC + equipment or MCA

 

Why Business Owners Choose AMP Over LendingTree

With AMP Advance, you’re not just applying — you’re consulting with funding experts who understand your business model, cash flow, and growth goals.

No hard credit pulls upfront
No endless spam calls from affiliate partners
No loan stacking restrictions — we can build layered funding strategies
Revenue-based financing, SBA 7(a) Loans and more

If your credit isn’t perfect, AMP Advance offers business loan options for borrowers with bad credit that don’t rely on FICO alone.

Final Thoughts: Is LendingTree Legit?

Yes, LendingTree is legit — but legitimacy doesn’t equal the best fit for everyone. If you’re okay with your data being shared across a network of lenders and you’re shopping for personal loans, auto loans or mortgages, LendingTree can be a helpful tool.

However, if you’re a business owner who values privacy, personalization, and no-pressure funding conversations, AMP Advance is the smarter option. We don’t sell your information. We don’t flood your inbox. We provide real solutions built around your business.